Amazing, Martha Stewart just doesn’t know how to be honest. MSLO (Martha Stewart Living Omnimedia, what a stupid name!) owns the Emeril Lagasse knife brand and proceeded to sell fake knives on HSN (Home Shopping Network, in case you’ve never watched its junky selling). The knives were inscribed with the words “Soligen, Germany”, a noted brand owned by (German Changer of Industry and Commerce Wuppertal-Soligen-Remscheid, maybe it sounds better spoken in German).
Of course the knives actually come from China and furthermore are infringing on the Soligen brand. Smart move, MSLO, did you think no one would notice? Do you think HSN shoppers are so stupid they’d buy a brand and not check it out.
Now if the trademark infringement suit holds up, it will be worth $2,000,000 for each mention on the air. Now if you have ever watched HSN you know how much this will get repeated so maybe MSLO will have to try to find a way to settle for lots less than the hundreds of millions this suit could cost.
What were they thinking? Well Martha always thought she could get away with anything. You’d think some prison time might change her mind, but then again she’s probably been watching Queen Ann Romney and is envious and wanted to take the limelight from the other country club blonde.