The nutrition scolds already hate McDonalds and will say anything nasty about it they can. McDonalds has aggressively moved toward calorie labeling, but: a) it’s not enough, and, b) somehow it’s even bad they did this because, well, er, lots of silly explanations. Other than colas McDonalds (or maybe just all fast food, except, of course, Chipotle with their ingenious “fresh” propaganda campaign) is evil and can’t possibly do anything right.
Now what I’m getting at is the announcement of a new GMO potato, by Simplot (already a major supplier to McDonalds). The potato bruises less easily (who cares about that, if potatoes were locally sourced, even though they don’t grow in much climates in the U.S., bruising wouldn’t be an issue when the hippies lovingly bring in a single handful of potatoes, it’s that evil “factory” agriculture that causes bruising anyway). And it has less of a known carcinogen, oh, but that doesn’t matter since McDonald will just add more carcinogens anyway. McDonalds, you can’t win this one. You combine the despised fast food with GMO and the nutrition nuts will have a field day denouncing you.
Now of course one approach McDonalds could adopt is the in-your-face Repug approach of rollin’ coal or more guns in schools. That is, for certain issues you assume: a) liberals are idiots and commies and anti-American and whatever and just decide to not care if they vote or buy or support your product, party, cause, whatever – since compromise and dialog are for pussies, and the purest partisan bullying is the only way for real men, or, b) we’ll get more sales/votes from those who support us (than we’ll lose) by kicking sand in the face of the other guys.
So McDonalds get out your transfats and pour on the salt and load up on sugar and dump the nutrition statements and add these GMO potatoes and just go for it – people who criticize McDonalds aren’t going to buy anything from you anyway, not matter how much you try to kiss their ass, so go the other way – those people are commie pussies and real ‘mercins eat greasy fries made from high tech potatoes.
Now I doubt the marketing department at McDonalds is going to take a Duck Dynasty or Sarah Palin or Scalia approach, so how can they possibly add an improved potato to their menu without it getting the leftie’s anti-science campaign. It’s just amazing – the idiot religinut right attacks science over evolution and climate change and the left chimes in over anti-vax and anti-GMO, both sides equally ignorant of any real science. Is there any chance for us at all?